What is Atmosphere for Business?
Atmosphere for Business is a marketing and advertising platform for your business growth. We get millions of your target audience to connect and interact with your business, product or services. We ride on Atmosphere Wi-Fi to get millions to connect to free internet everyday across Nigeria, driving eyeballs to your adverts.
How do I advertise my business on Atmosphere for Business to millions of Nigerians?
Simply visit atmosphere.ng click on sign up button and follow the instructions to create an Advertising account.
How do I run ads?
To run ads, you need to follow these steps:
Login to your account at ads.atmosphere.ng
If you already have an account, fill in your email and password to log in. If you don't have an account, you can create one by clicking on the "Sign up" button and follow the registration process.
Once you're logged in, navigate to the Ads creation page by clicking on the "Create Ad" button.
Fill in the necessary details, such as the ad format, budget, and creative assets.
Submit your ad for review, and our team will check to ensure it complies with our advertising policies.
Once your ad is approved, it will start running on our advertising platform, and you can monitor its performance on your dashboard.
Tips for Creating Effective Ads on Atmosphere
Keep your ads short and to the point.
Use high-quality visuals.
Write clear descriptions of your products, business or services.
Make sure your ad is relevant to your target audience.
Use a strong call to action. Tell your potential customers what you want them to do, whether it's visiting your website, signing up for your email list, or making a purchase.
Use humor or emotion to engage your viewers. People are more likely to remember ads that make them laugh or feel something.
Use bright colors and bold fonts to make your ads stand out.
Keep your ads consistent with your brand identity. Use the same colors, fonts, and logos that you use on your website and other marketing materials.
Running ads on Atmosphere is a great way to reach a wider audience and promote your business. By following these tips, you can create effective ads that will help you achieve your marketing goals.
How much does it cost to use the platform?
Registration is free!
You only need to deposit a sum/budget for advertising in your wallet. You can make a payment in the Wallet section. After you have made a successful payment on the platform, you may start your campaigns. The amounts spent are deducted from your wallet balance and cannot exceed the payment you have made.
What is the minimum amount I can use to run ads?
You can use as little as ₦500 to run ads on Atmosphere
Where will my ads be shown?
Your ads will be displayed to millions of users who sign up and connect to Atmosphere Wi-Fi network across Nigeria giving you a vast reach.
What is the Delivery and Status of a campaign?
The campaigns have three types of Delivery on the platform: Pending, Approved, Completed.
Pending – when you submit your ad set for approval before it starts running.
Approved – all the criteria have been met. The campaign is online and is being shown to users at the current moment.
Completed - your campaign has reached the budget limit or the period you have defined and has been paused automatically. It has met your requirements and has been Delivered successfully.
Note your campaign can be automatically stopped if it violates any of our advertising guidelines provided see here
How long does ads approval take?
Ads approval takes at least anything from 24-48hours after submission.
Can I make changes to the campaign after its initial setup?
No, once your ad has been approved you can’t make any edit.
However, if your ad hasn’t been submitted/approved you can make changes to your ad. Click on the label of the campaign to edit your settings.
AD CAMPAIGNS
How do I create a campaign in Atmosphere?
To begin displaying your ads, you must create an ad campaign. Here, you set all the targeting options and create/upload the ads. You must do the following:
Daily and Campaign budget - you can define the maximum daily budget the campaign may spend. Besides this, you can define the overall campaign budget. This is extremely useful when you have more than one active campaign and you want to distribute the budget among them. In this way, every campaign will spend exactly as much as you have defined.
After you have edited your campaign settings, you must save the campaign and the settings by pressing the submit button.
Can I have more than one ad running?
Yes. On your advertising dashboard, you can have two or more ads for different products running at the same time.
Can I have more than one ad running?
Yes. On your advertising dashboard, you can have two or more ads for different products running at the same time.
AD FORMATS
What type of ads can I use on Atmosphere?
Display ads are interactive ads which can be dynamic HTML5 banners or can be static graphic images (.jpg, .Png). This powerful ad format in our portfolio is effective and widely used because of its combination of price, reach and potential. It may be used for brand image campaigns as well as product ads. The ad size is 320 x 100pixels and image size should not exceed 5mb
How do I create responsive ads?
Enter the title of your ad
Enter the description of your ad
Enter a link, where you want to redirect the users who click on the ad.
The images for the ad can be uploaded from your computer or your mobile device. We require image size of 320 x 100px and image size should not exceed 5mb.
CONVERSION TRACKING
How do I get Real-time Data of my ads?
You can check see the ‘performance’ section on your dashboard to track a variety of events from your Ad, such as Ad Views, Page visits, Link clicks, and Impressions.
You can also view reports based on your ads on your dashboard so you can better understand the conversion data and use it to optimize your campaign.